1.5 CEU Resilience is Not a Word - Pet Business Marketing

The pet services industry has changed exponentially over the past 25 years as have the views of pet parents in our respective communities and both will continue to change for the next 25+ years. The Keynote Session will focus on some of what the pet care industry has endured over the past decade, acknowledge all that we have accomplished to become the respected resource for pet parents when they needed us the most, and take a quick peek into what’s to come. Resilience is a significant component of every single thing that we do in our businesses each day yet we often fail to recognize and celebrate our ability to overcome obstacles before the next one lands directly in our path. It’s time to change that!